Ethics & Compliance

QI Market Consulting Group operates with technical rigor and institutional responsibility. Our work involves executive decisions, strategic information, and, in many cases, sensitive business contexts. For this reason, ethics and integrity are not declared values — they are operational criteria.

1. Non-negotiable principles

• Integrity over convenience: analyses are never conducted to confirm pre-existing narratives.

• Truth over internal politics: risks and inconsistencies are addressed respectfully, without omission.

• Confidentiality as a standard: client information is treated as a critical asset.

• Intellectual independence: recommendations are driven by method and evidence, not by interests.

2. Anti-corruption and third-party relations

QI Market maintains a zero-tolerance policy toward any form of corruption, bribery, facilitation payments, or improper advantage, whether direct or indirect, involving clients, partners, suppliers, or public officials.

We do not offer, promise, authorize, or accept undue advantages to obtain contracts, preferential treatment, or accelerated decisions.

3. Conflict of interest

We avoid situations that may compromise our independence. Any potential conflict — including overlapping engagements, relevant personal relationships, or circumstances that could raise doubt — is disclosed and addressed transparently before proceeding.

4. Confidentiality and use of information

• Client information is used exclusively within the agreed scope of engagement.

• Demonstrative materials, examples, and BI dashboards may include fictional or anonymized data, with no identification of companies, products, or individuals.

• Information sharing with third parties occurs only when operationally necessary and under appropriate confidentiality commitments.

5. Compliance contact

Questions, requests, or communications related to ethics, integrity, or compliance may be directed to:
compliance@qimarket.com.br